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  • Chairperson’s Corner
    Chairperson’s Corner Hopefully as a Marketing and Distribution (MaD) member you were able to attend ... last year in which the research we supported on the U.S. middle market consumer was discussed. Read more ...
    • Authors: Adam Vanevenhoven
    • Date: May 2014
    • Competency: Communication>Written communication; External Forces & Industry Knowledge>General business skills
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Professional associations; Actuarial Profession>Professional development; Global Perspectives>Global markets
  • Mobile Technology for the Life Insurance Producer: Is It a Fad or the Future? Carrier-produced apps are becoming the industry standard
    originally published in the December 2011 issue of Agent’s Sales Journal. Mobile technology is changing rapidly ... company-supported application is part of every life agent’s cadre of sales tools. Over the years, the industry ...
    • Authors: Karen Monks
    • Date: Sep 2012
    • Competency: Communication>Difficult message delivery; Communication>Written communication; External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>Internal forces and business performance; Technical Skills & Analytical Problem Solving>Innovative solutions
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance; Technology & Applications>Software
  • MaD Happenings
    MaD-Sponsored Meeting Sessions At the 2014 Life & Annuity Symposium MaD is sponsoring the following meeting ... Marketing Viewpoint; Communicating to Your Company’s Sales & Marketing Team and Agents; and Predictive ...
    • Authors: Adam Vanevenhoven
    • Date: May 2014
    • Competency: Communication>Written communication; External Forces & Industry Knowledge>General business skills; Results-Oriented Solutions>Actionable recommendations
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Professional associations; Actuarial Profession>Professional development
  • Five Ways to Beat the Recession: Insurance Direct Marketers Get the Good News
    Five Ways to Beat the Recession: Insurance Direct Marketers Get the Good News Discussion of ... direct response television to generate leads. The 2000 recession, spurred by the dot–com bubble burst and ...

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    • Authors: Kevin McKenna
    • Date: Sep 2009
    • Competency: Communication>Persuasive communication; Communication>Written communication; Leadership>Influence; Relationship Management>Relationships and trust; Technical Skills & Analytical Problem Solving>Innovative solutions
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance